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According to the philosophy of Ewing Kaufman, "Successful entrepreneurs respect their customers and help them buy what they truly need [and] demonstrate strong interpersonal and communication skills that establish long-term relationships with customers." "Successful Selling for Entrepreneurs: Helping Customers Buy" is a one day workshop that will help the participant match his or her product or service's features and benefits with the needs of potential customers.
This three-module workshop addresses how to:
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properly prepare for a sales call
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make a successful introduction, investigate the needs of the customer, and then make a presentation that leads to a commitment to buy
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follow up with customers to build long-term relationships. |
For more information about this workshop, click here. |
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